

“WHITE WOOD”
Flammable – Series 2 - NEW candle series launches for Holiday 2011
BAXTER OF CALIFORNIA extends the “flammable” soy wax candle series with the introduction of WHITE WOOD, Series TWO. The new scented-soy-wax-candle collection “White Wood” is a series of 3 distinct woodsy scents.
WHITE WOOD NUMBER ONE: "PATCHOULI, VETIVER, OAK MOSS, LIQUID AMBER, RUM"
WHITE WOOD NUMBER TWO: “BERGAMOT, MANDARIN, MISSION FIG, SANTALUM, VETIVER”
WHITE WOOD NUMBER THREE: “BIRCH TAR, LEATHER, GUAIAC WOOD, ROSEMARY OIL, CEDAR”
“White Wood” is designed by Marc Atlan, an art director with packaging credits including Comme des Garçons, Helmut Lang and Yves Saint Laurent. Atlan, whose résumé previously includes projects for Baxter of California, describes his design as “a play on the contrast between a classic restrained elegance and a bold modern statement”.
*** The White Wood candle collection has just been awarded Triple Platinum Winner by Creativity International for Health & Beauty Packaging, Green Packaging, and Retail Packaging. ***
(Creativity International received over 1,100 entries into the 95 categories available to both professionals & students in Creativity 41 Print & Packaging. They came from 35 countries, 32 U.S. States & 4 Canadian Provinces.)
White Wood will be offered for sale individually online at baxterofcalifornia.com, Baxter Finley barber & shop [LOS ANGELES], and select premium retail partners.
Suggested retail price: $50 / 12.5 oz. / burn time: roughly 100 hours